Getting Started with Pay Per Click Advertising

Last Updated on Wednesday, 30 May 2012 03:08 Written by Christine Chung Monday, 7 May 2012 03:44

Pay Per Click Advertising (PPC) is an efficient method of driving relevant traffic to your website. It allows your company to advertise to a vast audience and only pay when those who are truly interested in your product click on the link to enter your website. PPC ads can appear above, to the right of, or below the organic search results.

Before you begin, it’s of utmost importance that marketers identify their business goals. Is the sale/purchase the most important aspect of the site or is it persuading a lead? After you identify your goals and establish a game plan of action, go ahead and get started!

Today’s post focuses on Google Adwords and getting started in three easy steps.

Step 1)   Create an account

How to Add Classified Ads to Your Dolphin 7 Website

Last Updated on Sunday, 15 January 2012 11:09 Written by Mscott Tuesday, 17 January 2012 12:00

In today’s article, I will show you how to add classified ads to your Dolphin 7 website. Before we begin we need to install the ads module. A step by step guide on installing the Dolphin 7 base modules can be found HERE.

The module comes with several default categories for the ads or you can add your own from the Dolphin admin.

How to Integrate Google Adsense in Your Elgg Site

Last Updated on Friday, 8 July 2011 10:38 Written by Rodolfo Hernandez Sunday, 9 January 2011 08:13

This article will give you  a step by step guide on how to put Google ads on your Elgg Community site. Before we begin, please sign up for a Google Adsense account.