Before reading this article, make sure to check out part 1! Now, while there are some out there who know all the WordPress template tags off the top of their head (I’m not quite there yet), for the rest of us it helps to have a place to start. In a best case scenario, you just pull out your already prepared WordPress theme, loaded with all the features you like to use, and simply replace the existing style sheet with your own. But for the sake of this tutorial, we’re going to work with the good old default WordPress theme (Kubrick). Learn More
One area of eCommerce that many don’t ever think about when it comes to selling goods online are all of the little details on your website that will “play on the customers mind”. These items will play on the mind whether you like it or not and most of the time it goes unnoticed. This is why it is called Psychological eCommerce; we are dealing with particular aesthetics that “could”, depending upon what market you are in make you or completely destroy you.
1) Typography (FONT COLOR vs BACKGROUND COLOR) Learn More