SEO Content Basics for Small Business

Small Business owners can implement a few SEO content best practices to help improve their website’s visibility. Selecting relevant keywords and leveraging them in your content can mean the difference between ranking on page one of Google or buried in results past page three. Multiple studies have shown that searchers rarely navigate past page one and two.

How do you know which keywords to use? Where do you find them? How do you use them?

First begin by asking yourself who needs the services you offer. Next begin keyword research, leveraging Google Adwords Keyword Tool and Google Insights for Search. In order to know which keywords to target, it’s essential to not only understand the demand for a given term or phrase, but the work required to achieve those rankings.

Once you identify terms to target, implement the following SEO best practices for content optimization. Learn More

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How to Add HTML Code to Your Menu Items in CMS Made Simple

Sometimes you want to add some HTML Code to your menu items. For example, you may want to add an image, highlight special words or colorize certain words with <span></span> tags. By default CMS Made Simple does not allow this.

But this is very easy to implement!

 

The best method is to open MenuManager in your CMS Made Simple project: Learn More

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